When watching on FAST services, U.S. consumers tend to watch for a specific program, with 81 percent of respondents to a September 2022 survey stating to do so. Nearly half of people interviewed stated that they search through the respective platform and see if something interests them.
Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022
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Sep 2022
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nScreenMedia. (November 7, 2022). Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1396353/fast-behaviors-us/
nScreenMedia. "Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022." Chart. November 7, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1396353/fast-behaviors-us/
nScreenMedia. (2022). Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1396353/fast-behaviors-us/
nScreenMedia. "Consumer Behaviors When Watching Free Ad-supported Streaming Tv (Fast) Services in The United States in October 2021 and September 2022." Statista, Statista Inc., 7 Nov 2022, https://www.statista.com/statistics/1396353/fast-behaviors-us/
nScreenMedia, Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 Statista, https://www.statista.com/statistics/1396353/fast-behaviors-us/ (last visited July 23, 2024)
Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 [Graph], nScreenMedia, November 7, 2022. [Online]. Available: https://www.statista.com/statistics/1396353/fast-behaviors-us/