In 2023, prices remained a relevant factor driving shopping decisions. In Italy, over one in two consumers opted for e-commerce thinking it was more convenient than other retail channels. 70.3 percent of surveyed consumers aged 25 to 30 years old stated so in a survey. In turn, only 53.1 percent of respondents aged over 60 would shop online to save up money.
Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation
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The European House – Ambrosetti . (March 29, 2023). Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/
The European House – Ambrosetti . "Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation." Chart. March 29, 2023. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/
The European House – Ambrosetti . (2023). Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/
The European House – Ambrosetti . "Share of Shoppers Who Think E-commerce Helps Them save up Money in Italy in 2023, by Generation." Statista, Statista Inc., 29 Mar 2023, https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/
The European House – Ambrosetti , Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation Statista, https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/ (last visited December 27, 2024)
Share of shoppers who think e-commerce helps them save up money in Italy in 2023, by generation [Graph], The European House – Ambrosetti , March 29, 2023. [Online]. Available: https://www.statista.com/statistics/1396247/shoppers-believing-in-e-commerce-convenience-italy-by-generation/
