Customer satisfaction with primary banks dropped slightly in recent years among bank account holders in Italy. According to Statista's Consumer Insights, the share of bank account holders who were satisfied with their primary bank was 72 percent in the first quarter of 2024, five percentage points lower than in the first half of 2020, when satisfaction was the highest.
Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024
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The original question was phrased by the source as follows: "How satisfied are you currently with your primarily used bank? (single-pick). One selection of the following answers were possible: - Very satisfied - Satisfied - Neither satisfied nor dissatisfied - Dissatisfied - Very dissatisfied - Don't know
The displayed figures were recorded based on the above question. The number of respondents differs in each survey update. More information on the methodology can be found here.
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Statista. (May 24, 2024). Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/
Statista. "Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024." Chart. May 24, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/
Statista. (2024). Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/
Statista. "Share of Customers Satisfied with Their Primary Banks in Italy from 1st Half of 2019 to 1st Quarter 2024." Statista, Statista Inc., 24 May 2024, https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/
Statista, Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024 Statista, https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/ (last visited August 24, 2024)
Share of customers satisfied with their primary banks in Italy from 1st half of 2019 to 1st quarter 2024 [Graph], Statista, May 24, 2024. [Online]. Available: https://www.statista.com/statistics/1395734/satisfaction-with-primary-bank-in-italy/