Customer satisfaction with primary banks increased markedly between 2019 and 2024 among bank account holders in Brazil. According to Statista's Consumer Insights, the share of bank account holders who were satisfied with their primary bank was 85 percent in 2024, six percentage points higher than in the first half of 2019. The opposite trend took place in the United States during the same period, where the share of satisfied customers decreased from 87 to 84 percent.
Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024
The original question was phrased by the source as follows: "How satisfied are you currently with your primarily used bank? (single-pick). One selection of the following answers were possible: - Very satisfied - Satisfied - Neither satisfied nor dissatisfied - Dissatisfied - Very dissatisfied - Don't know
The displayed figures were recorded based on the above question. The number of respondents differs in each survey update. More information on the methodology can be found here.
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Statista. (October 7, 2024). Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/
Statista. "Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024." Chart. October 7, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/
Statista. (2024). Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/
Statista. "Share of Customers Satisfied with Their Primary Banks in Brazil from 1st Half 2019 to 3rd Quarter 2024." Statista, Statista Inc., 7 Oct 2024, https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/
Statista, Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024 Statista, https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/ (last visited December 22, 2024)
Share of customers satisfied with their primary banks in Brazil from 1st half 2019 to 3rd quarter 2024 [Graph], Statista, October 7, 2024. [Online]. Available: https://www.statista.com/statistics/1395427/satisfaction-with-primary-bank-in-brazil/
