Channel revenue share of the sun protection skin care industry in the U.S. 2018-2027

Published by Statista Research Department, Aug 1, 2024

As of 2023, about 71 percent of the revenue of the sun protection skin care market in the United States was forecast to be generated through offline channels. By 2027, this figure is expected to amount to fall to below 63 percent.

Revenue share of the sun protection skin care market in the United States from 2018 to 2027 , by sales channel

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Supplementary notes

Data provided by Statista Market Insights are estimates.

The segment Sun Protection includes cosmetic products used for sun protection of the skin. This incorporates all types of adult sunscreens, sun sprays and after sun lotions. Excluded are baby sunscreens and usual body lotions.

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U.S. sun care marketCosmetics industry in the U.S.Skin cancer in the U.S.Cosmetics in CanadaCosmetics industry
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