According to a 2023 survey nearly one in three U.S. adults had a very positive opinion of TV show franchises, while only two percent had a very negative opinion. Younger generations were more likely to have a very positive opinion of TV series franchises than older generations.
Opinion of TV franchises among consumers in the United States as of April 2023, by generation
Characteristic
Very positive
Somewhat positive
Don't know / No opinion
Somewhat negative
Very negative
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Morning Consult (@MorningConsult). (May 3, 2023). Opinion of TV franchises among consumers in the United States as of April 2023, by generation [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/
Morning Consult (@MorningConsult). "Opinion of TV franchises among consumers in the United States as of April 2023, by generation." Chart. May 3, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/
Morning Consult (@MorningConsult). (2023). Opinion of TV franchises among consumers in the United States as of April 2023, by generation. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/
Morning Consult (@MorningConsult). "Opinion of Tv Franchises among Consumers in The United States as of April 2023, by Generation." Statista, Statista Inc., 3 May 2023, https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/
Morning Consult (@MorningConsult), Opinion of TV franchises among consumers in the United States as of April 2023, by generation Statista, https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/ (last visited July 22, 2024)
Opinion of TV franchises among consumers in the United States as of April 2023, by generation [Graph], Morning Consult (@MorningConsult), May 3, 2023. [Online]. Available: https://www.statista.com/statistics/1395217/tv-franchise-opinion-us-by-generation/