Customer satisfaction with primary banks decreased overall between 2019 and 2024 among bank account holders in the United States, though remained above 80 percent throughout the observed period. According to Statista's Consumer Insights, the share of bank account holders who were satisfied with their primary bank was 84 percent in the fourth quarter of 2024, three percentage points less than in the first half of 2019.
Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024
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Share of respondents
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The original question was phrased by the source as follows: "How satisfied are you currently with your primarily used bank? (single-pick)." One selection of the following answers were possible: - Very satisfied - Satisfied - Neither satisfied nor dissatisfied - Dissatisfied - Very dissatisfied - Don't know
The displayed figures were recoded based on the above question. The number of respondents differs in each survey update. More information on the methodology can be found here.
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Statista. (May 24, 2024). Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/
Statista. "Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024." Chart. May 24, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/
Statista. (2024). Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/
Statista. "Share of Customers Satisfied with Their Primary Banks in The United States from 1st Half 2019 to 1st Quarter 2024." Statista, Statista Inc., 24 May 2024, https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/
Statista, Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024 Statista, https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/ (last visited August 25, 2024)
Share of customers satisfied with their primary banks in the United States from 1st half 2019 to 1st quarter 2024 [Graph], Statista, May 24, 2024. [Online]. Available: https://www.statista.com/statistics/1395050/satisfaction-with-primary-bank-in-the-us/