According to a survey conducted by Rakuten Insight in May 2023, 77 percent of Singaporean respondents stated that they had not purchased an influencer-endorsed product before because there was no product promoted that they needed. This was the most common reason not to purchase influencer-endorsed products across all surveyed markets in the Asia-Pacific region.
Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory
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Rakuten Insight. (June 12, 2023). Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/
Rakuten Insight. "Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory." Chart. June 12, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/
Rakuten Insight. (2023). Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/
Rakuten Insight. "Reasons for Not Having Purchased Influencer-endorsed Products in The Asia-pacific Region as of May 2023, by Country or Territory." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/
Rakuten Insight, Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory Statista, https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/ (last visited December 23, 2024)
Reasons for not having purchased influencer-endorsed products in the Asia-Pacific region as of May 2023, by country or territory [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1394578/apac-reasons-not-buying-influencer-endorsed-products-by-country/
