During an early 2023 survey carried out among brand marketers in the United Kingdom (UK), 21 percent of respondents said that the primary objective of their most recent artificial intelligence (AI) deployment was to improve internal efficiencies. Better serving customers and improving loyalty ranked second, named by 18 percent of responding marketers.
Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sitecore. (April 15, 2023). Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/
Sitecore. "Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023." Chart. April 15, 2023. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/
Sitecore. (2023). Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/
Sitecore. "Objectives of Artificial Intelligence (Ai) Deployment in Marketing According to Brand Marketers in The United Kingdom (Uk) as of March 2023." Statista, Statista Inc., 15 Apr 2023, https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/
Sitecore, Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023 Statista, https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/ (last visited December 03, 2024)
Objectives of artificial intelligence (AI) deployment in marketing according to brand marketers in the United Kingdom (UK) as of March 2023 [Graph], Sitecore, April 15, 2023. [Online]. Available: https://www.statista.com/statistics/1394319/objectives-ai-deplyment-marketing-uk/
