In the second half of 2022, the device preferences of French users browsing fashion e-commerce sites varied among different retailers. Vinted in France garnered around 84 percent of its visits from the retailer's app, whereas Asos received nearly 72 percent of its traffic from desktop and mobile devices. Similarly, Shein attracted 72.6 percent of its visitors through the app, in contrast to 37 percent for Zalando and 43 percent for H&M.
Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device
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E-commerce Nation. (February 22, 2023). Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/
E-commerce Nation. "Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device." Chart. February 22, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/
E-commerce Nation. (2023). Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/
E-commerce Nation. "Distribution of Traffic to Leading Fashion E-commerce Sites in France in 2nd Half 2022, by Device." Statista, Statista Inc., 22 Feb 2023, https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/
E-commerce Nation, Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device Statista, https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/ (last visited December 22, 2024)
Distribution of traffic to leading fashion e-commerce sites in France in 2nd half 2022, by device [Graph], E-commerce Nation, February 22, 2023. [Online]. Available: https://www.statista.com/statistics/1394312/fashion-e-commerce-sites-traffic-share-france-by-device/