Main channels for online brand research Saudi Arabia Q3 2023

Published by Statista Research Department, Apr 22, 2024

In a survey on internet usage in Saudi Arabia, as of the third quarter of 2023 around 56.2 percent of respondents reported using social media sites as their primary source of information when researching brands. Around 51.6 percent of the respondents reported that they used search engines for brand research.

Main channels for online brand research in Saudi Arabia as of 3rd quarter of 2023

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Release date

February 2024

Region

Saudi Arabia

Survey time period

Q3 2023

Age group

16-64 years

Special properties

Internet users who used each channel as a primary source of information when researching brands

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