During a survey carried out among marketing, sales, and business managers and CEOs of largest advertisers as well as project managers in advertising and media agencies in Sweden in winter 2022/23, heads of marketing named building brand awareness and supporting sales as the leading tasks of marketing departments. Among other tasks mentioned were building and maintaining relationships, building conceivability, as well as contributing to the company's strategic goals.
Most important tasks of marketing departments at companies in Sweden as of winter 2022/23
among marketing, sales, and business managers and CEOs of largest advertisers as well as project managers in advertising and media agencies with revenues over 500 million SEK
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Sveriges Annonsörer. (May 30, 2023). Most important tasks of marketing departments at companies in Sweden as of winter 2022/23 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/
Sveriges Annonsörer. "Most important tasks of marketing departments at companies in Sweden as of winter 2022/23." Chart. May 30, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/
Sveriges Annonsörer. (2023). Most important tasks of marketing departments at companies in Sweden as of winter 2022/23. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/
Sveriges Annonsörer. "Most Important Tasks of Marketing Departments at Companies in Sweden as of Winter 2022/23." Statista, Statista Inc., 30 May 2023, https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/
Sveriges Annonsörer, Most important tasks of marketing departments at companies in Sweden as of winter 2022/23 Statista, https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/ (last visited January 06, 2025)
Most important tasks of marketing departments at companies in Sweden as of winter 2022/23 [Graph], Sveriges Annonsörer, May 30, 2023. [Online]. Available: https://www.statista.com/statistics/1393946/tasks-marketing-departments-sweden/
