Digital media monetization tactics used by retailers worldwide 2023

Published by Statista Research Department, Nov 18, 2024
During a survey carried out in early 2023, 58 percent of responding retailers said that digital coupons or promotions were a part of their digital media monetization tactics. Various social media marketing strategies were used by 56 percent of respondents.

Digital media monetization tactics used by retailers worldwide as of 1st quarter 2023

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Sources

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Release date

June 2023

Region

Worldwide

Survey time period

Q1 2023

Number of respondents

417 respondents

Special properties

among executives at director-level or above

Supplementary notes

The source does not provide information about the type of survey used.

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