A recent study in the United States reveal that half of the Baby Boomers' respondents (50 percent) knew nothing about the upcoming "Barbie" movie in 2023. However, 26 percent of GenZers and Millennials reported knowing a lot about the film, and 33 percent of each some of it.
Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation
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Morning Consult. (June 7, 2023). Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/
Morning Consult. "Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation ." Chart. June 7, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/
Morning Consult. (2023). Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation . Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/
Morning Consult. "Share of People Who Have Heard of The “barbie” Movie in The United States in 2023, by Generation ." Statista, Statista Inc., 7 Jun 2023, https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/
Morning Consult, Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation Statista, https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/ (last visited December 21, 2024)
Share of people who have heard of the “Barbie” movie in the United States in 2023, by generation [Graph], Morning Consult, June 7, 2023. [Online]. Available: https://www.statista.com/statistics/1392754/barbie-movie-familiarity-generation-us/
