Podcaster & social media creator influence on podcast listeners in the U.S. 2023

Share of weekly podcast listeners influenced by podcast hosts and social media influencers in the United States as of May 2023, by generation

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Sources

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Release date

June 2023

Region

United States

Survey time period

as of May 2023

Number of respondents

2,028*

Age group

18 years and older

Special properties

among weekly podcast listeners

Method of interview

Online survey

Supplementary notes

* Number of Adult Gen Z respondents: 624; Millennial respondents: 589; Gen X respondents: 427.

The source does not define each generation span or specify the survey date.

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Statistics on " Podcast advertising in the United States "

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Overview

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Leading players

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Consumer insights

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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