A recent survey in the United States shows that GenZers were more likely to find the variable pricing model for movie theater seats appropriate, with 26 percent finding it very and 27 percent finding it somewhat appropriate. However, baby boomers are less fond of this model, with 21 percent finding it rather inappropriate and 42 percent finding it very inconvenient.
Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation
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Morning Consult. (March 24, 2023). Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/
Morning Consult. "Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation ." Chart. March 24, 2023. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/
Morning Consult. (2023). Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation . Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/
Morning Consult. "Share of Consumers Who Think It Is Appropriate for Movie Theaters to Have a Variable Pricing Model for Seats in The Unites States in 2023, by Generation ." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/
Morning Consult, Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation Statista, https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/ (last visited January 09, 2025)
Share of consumers who think it is appropriate for movie theaters to have a variable pricing model for seats in the Unites States in 2023, by generation [Graph], Morning Consult, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1391041/opinion-variable-pricing-model-theater-seats-generation-us/
