A survey conducted among Australian online consumers in April 2023 revealed that over two-thirds of respondents engaged in a live commerce event in order to buy products online. Almost 30 percent of those surveyed said they participated in live shopping to discover new brands or products.
Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023
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Capterra. (May 15, 2023). Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/
Capterra. "Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023 ." Chart. May 15, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/
Capterra. (2023). Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023 . Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/
Capterra. "Leading Reasons among Online Consumers for Participating in Live Shopping Events in Australia as of April 2023 ." Statista, Statista Inc., 15 May 2023, https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/
Capterra, Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023 Statista, https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/ (last visited December 22, 2024)
Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023 [Graph], Capterra, May 15, 2023. [Online]. Available: https://www.statista.com/statistics/1389917/australia-reasons-for-participating-in-live-commerce-events/