This statistic presents the most influential big data-related accounts on Twitter in the United States of 2018. The influence ranking is based on a metric provided by Brandwatch, which scores Twitter accounts on an index value from zero to 100. A score of hundred represents the highest likelihood that the Twitter account is engaged with the respective audience on the social media platform through the various forms of communication. According to the findings, in terms of big data-related Twitter accounts with the most influence, managing director at PwC's Strategy& Mike Quindazzi ranked at the top of the list with an audience influence score of 96 out of 100 index points. Coming in second was Iain Brown who is the head of data science at SAS Software, to which his Twitter account had an rating of 95 index points.
Most influential big data-related accounts on Twitter worldwide as of 2018
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Most influential big data-related accounts on Twitter worldwide as of 2018
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For each list, influencers are ranked by ‘Audience Influence’ which is a score out of 100 assigned estimating using a combination of likelihood they are to be talked about by an audience compared to the average Twitter user, and total retweets, mentions or replies from that audience.
*800 million tweets were analyzed to identify the most influential accounts on Twitter across all categories.
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Stacy Jo Dixon
Research expert covering social media usage worldwide
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Brandwatch. (July 16, 2018). Most influential big data-related accounts on Twitter worldwide as of 2018 [Graph]. In Statista. Retrieved April 25, 2025, from https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/
Brandwatch. "Most influential big data-related accounts on Twitter worldwide as of 2018." Chart. July 16, 2018. Statista. Accessed April 25, 2025. https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/
Brandwatch. (2018). Most influential big data-related accounts on Twitter worldwide as of 2018. Statista. Statista Inc.. Accessed: April 25, 2025. https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/
Brandwatch. "Most Influential Big Data-related Accounts on Twitter Worldwide as of 2018." Statista, Statista Inc., 16 Jul 2018, https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/
Brandwatch, Most influential big data-related accounts on Twitter worldwide as of 2018 Statista, https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/ (last visited April 25, 2025)
Most influential big data-related accounts on Twitter worldwide as of 2018 [Graph], Brandwatch, July 16, 2018. [Online]. Available: https://www.statista.com/statistics/889660/most-influential-big-data-related-twitter-accounts/
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