Quarterly Klarna penetration, online or offline, in Germany 2018-2024
Klarna adoption for in-store payments in Germany was higher in 2024 than it was in early 2020, indicating a growing use among consumers. This is according to two different questions asked throughout multiple surveys from Statista's Consumer Insights. The numbers shown here refer to the share of respondents who indicated they used Klarna in the last 12 months, either for POS transactions with a mobile device in stores and restaurants or for online shopping. Nearly two out of 10 respondents from Germany indicated they had used Klarna in a POS setting between July 2023 and June 2024 - with roughly five out of 10 respondents saying they used Klarna during this same time for online payments.