In 2022, Tmall accounted for approximately 41 percent of the online cosmetics sales in China, decreasing from 55 percent in 2020. Meanwhile, the short video platform Douyin took up one-fifth of China's online cosmetics sales.
Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform
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Flywheel. (May 19, 2023). Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/
Flywheel. "Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform." Chart. May 19, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/
Flywheel. (2023). Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/
Flywheel. "Distribution of Online Skin Care Product Sales in China from 2020 to 2022, by E-commerce Platform." Statista, Statista Inc., 19 May 2023, https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/
Flywheel, Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform Statista, https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/ (last visited December 23, 2024)
Distribution of online skin care product sales in China from 2020 to 2022, by e-commerce platform [Graph], Flywheel, May 19, 2023. [Online]. Available: https://www.statista.com/statistics/1389403/china-market-share-of-skincare-ecommerce-sales-by-platform/