Non-digital advertising touchpoints in Finland 2024

"Directly in the store" and "On TV" are the top two answers among Finnish consumers in our survey on the subject of "Non-digital advertising touchpoints".
The survey was conducted online among 12,118 respondents in Finland, in 2024.

Non-digital advertising touchpoints in Finland as of December 2024

Characteristic	Share of respondents
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-

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Number of respondents

12,118 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you come across non-digital advertisements in the past 4 weeks?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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