According to the National Customer Satisfaction Index (NCSI) 2022, Netflix scored the highest customer satisfaction index among over-the-top (OTT) streaming services in South Korea, at 79 out of 100 points. Other services indexed scored similarly high, with the lowest scoring a 77.
National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022
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Index score on a 0 to 100 scale
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Korea Productivity Center defines the National Consumer Satisfaction Index as an "index of satisfaction level evaluated by customers who have used the domestically and internationally produced products and services sold to final customers at home, measured and quantified based on modelling."
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The Chosun Ilbo. (January 4, 2023). National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/
The Chosun Ilbo. "National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022." Chart. January 4, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/
The Chosun Ilbo. (2023). National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/
The Chosun Ilbo. "National Customer Satisfaction Index of Over-the-top (Ott) Services in South Korea in 2022." Statista, Statista Inc., 4 Jan 2023, https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/
The Chosun Ilbo, National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022 Statista, https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/ (last visited August 25, 2024)
National Customer Satisfaction Index of over-the-top (OTT) services in South Korea in 2022 [Graph], The Chosun Ilbo, January 4, 2023. [Online]. Available: https://www.statista.com/statistics/1388713/south-korea-ott-customer-satisfaction-index/