According to a survey conducted in 2023, 45 percent of U.S. consumers stated that one of the most important criteria for sustainable beauty products was the use of 100 percent natural ingredients. About the same number of people said that cruelty-free is another important parameter for them.
Most important criteria that make beauty products sustainable according to consumers in the United States in 2023
Up to five answers could be selected. The source asked respondents which parameters that make a beauty product sustainable they considered the most important, *Total number of respondents, including participants in other countries.
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McKinsey & Company. (May 22, 2023). Most important criteria that make beauty products sustainable according to consumers in the United States in 2023 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/
McKinsey & Company. "Most important criteria that make beauty products sustainable according to consumers in the United States in 2023." Chart. May 22, 2023. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/
McKinsey & Company. (2023). Most important criteria that make beauty products sustainable according to consumers in the United States in 2023. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/
McKinsey & Company. "Most Important Criteria That Make Beauty Products Sustainable According to Consumers in The United States in 2023." Statista, Statista Inc., 22 May 2023, https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/
McKinsey & Company, Most important criteria that make beauty products sustainable according to consumers in the United States in 2023 Statista, https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/ (last visited November 19, 2024)
Most important criteria that make beauty products sustainable according to consumers in the United States in 2023 [Graph], McKinsey & Company, May 22, 2023. [Online]. Available: https://www.statista.com/statistics/1388694/most-valued-criteria-for-sustainable-beauty-products-usa/
