In 2022, the most popular local e-commerce marketing channel in the United Kingdom was webgains, with 17.28 percent out of all local channel feeds. In second place was pricerunner with a nearly ten and a half percent. Rounding out the top five were fruugo, idealo, and onbuy, all with the same channel feed share of 7.33 percent in 2022.
Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022
Characteristic
Share of channel feeds
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The data represents the usage of given channels out of all local channels, and is not reflective of the actual market share. Channels that are considered global (eg. TikTok, Snapchat) have been excluded.
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DataFeedWatch by Cart.com. (September 15, 2022). Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/
DataFeedWatch by Cart.com. "Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022." Chart. September 15, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/
DataFeedWatch by Cart.com. (2022). Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/
DataFeedWatch by Cart.com. "Share of Product Feeds on Local E-commerce Marketing Channels in The United Kingdom (Uk) in 2022." Statista, Statista Inc., 15 Sep 2022, https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/
DataFeedWatch by Cart.com, Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022 Statista, https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/ (last visited August 25, 2024)
Share of product feeds on local e-commerce marketing channels in the United Kingdom (UK) in 2022 [Graph], DataFeedWatch by Cart.com, September 15, 2022. [Online]. Available: https://www.statista.com/statistics/1388543/local-ecommerce-marketing-channels-united-kingdom/