During a 2022 survey, roughly 82 percent of responding small and medium-sized publishers from the United States somewhat or strongly agreed that digital advertising was important for them. On the other hand, approximately 5.3 percent of respondents somewhat or strongly disagreed with that statement.
Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022
Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022
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Data Catalyst Institute. (January 13, 2023). Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/
Data Catalyst Institute. "Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022." Chart. January 13, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/
Data Catalyst Institute. (2023). Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/
Data Catalyst Institute. "Share of Small and Medium-sized Publishers That Believed That Digital Advertising Was An Important Part of Their Company' Success in The United States as of October 2022." Statista, Statista Inc., 13 Jan 2023, https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/
Data Catalyst Institute, Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022 Statista, https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/ (last visited October 02, 2024)
Share of small and medium-sized publishers that believed that digital advertising was an important part of their company' success in the United States as of October 2022 [Graph], Data Catalyst Institute, January 13, 2023. [Online]. Available: https://www.statista.com/statistics/1388489/level-importance-digital-advertising-success-smes-usa/