In the fiscal year 2023 (spanning from February 2023 to January 2024), the PVH Corporation - owner of such brands as Tommy Hilfiger, Calvin Klein, or Heritage Brands - generated more than 98 million U.S. dollars in advertising revenue. According to PVH's financial filings, "the company generates royalty and advertising revenue from licensing the rights to access its trademarks to third parties, including the company’s joint ventures. (...) In exchange for providing these rights, the license agreements require the licensees to pay the company a royalty and, in certain agreements, an advertising fee."
Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023
(in million U.S. dollars)
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Phillips-Van Heusen. (April 1, 2024). Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/
Phillips-Van Heusen. "Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023 (in million U.S. dollars)." Chart. April 1, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/
Phillips-Van Heusen. (2024). Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/
Phillips-Van Heusen. "Advertising Revenue of The Pvh Corporation Worldwide in Fiscal Years 2020 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Apr 2024, https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/
Phillips-Van Heusen, Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/ (last visited November 22, 2024)
Advertising revenue of the PVH Corporation worldwide in fiscal years 2020 to 2023 (in million U.S. dollars) [Graph], Phillips-Van Heusen, April 1, 2024. [Online]. Available: https://www.statista.com/statistics/1388348/pvh-corporation-ad-revenue/
