In a survey conducted in New Zealand in November 2021, around 48 percent of businesses surveyed reported using digital advertising on social media to spread awareness of their brand and gain new customers. Over two-thirds of businesses reported having a Facebook page and over two-fifths had an Instagram page.
Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
New Zealand Couriers. (September 21, 2022). Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021 [Graph]. In Statista. Retrieved February 20, 2025, from https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/
New Zealand Couriers. "Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021 ." Chart. September 21, 2022. Statista. Accessed February 20, 2025. https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/
New Zealand Couriers. (2022). Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021 . Statista. Statista Inc.. Accessed: February 20, 2025. https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/
New Zealand Couriers. "Use of Social Media to Increase Brand Awareness and Sell Products among Online Merchants in New Zealand in 2021 ." Statista, Statista Inc., 21 Sep 2022, https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/
New Zealand Couriers, Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021 Statista, https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/ (last visited February 20, 2025)
Use of social media to increase brand awareness and sell products among online merchants in New Zealand in 2021 [Graph], New Zealand Couriers, September 21, 2022. [Online]. Available: https://www.statista.com/statistics/1387968/new-zealand-social-media-use-as-an-advertising-tool-by-online-merchants/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.