Bounce rate of selected online supermarkets in the UK 2024

Published by Lynn Beyrouthy, Apr 16, 2024
In March 2024, sainsburys.co.uk had the highest bounce rate (42.8 percent) among selected online supermarkets in the United Kingdom. Ocado and Asda followed, with comparable bounce rates reaching 42.08 percent and 41.5 percent, respectively.
Bounce rate is a marketing term used in web traffic analysis reflecting the percentage of visitors who enter the site and then leave without taking any further action like making a purchase or viewing other pages within the website ("bounce").

Bounce rate of the selected online supermarkets in the United Kingdom in March 2024

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Release date

April 2024

Region

United Kingdom

Survey time period

March 2024

Supplementary notes

The date of release is that of last access.

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Statistics on " Online grocery shopping in the United Kingdom (UK) "

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Overview

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Consumption

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Online stores and apps

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Leading grocers profile

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Topics

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