D. Tighe
Research expert covering consumer behavior, sporting goods retail, and the global toy industry.
Get in touch with us nowFrequency of in-store coupon usage among consumers in the United States 2023
In 2023, nearly 40 percent of consumers in the United States said they used coupons sometimes when visiting a store in person that takes coupons. Only about seven percent of those surveyed claimed to always use coupons when buying in-store and the option is available.
