Top earning Substack newsletters 2023

Highest earning newsletters on Substack as of February 2023

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Sources

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Release date

February 2023

Region

Worldwide

Survey time period

February 2023

Special properties

figures calculated by paid subscriber figures multiplied by annual subscription costs; figures do not include the 10 percent cut taken from writers by Substack or any additional deals

Supplementary notes

The source notes that Shaun King's "The North Star" was the only newsletter on the list which Substack reported to have only "thousands of" paid subscribers rather than "tens of thousands/hundreds of thousands of". The newsletter was included because it appeared above a newsletter with "tens of thousands" in Substack's leaderboard.

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5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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