Colombia: means to access online information Q3 2022

As of the third quarter of 2022, visiting social networks to look for information about brands and products was the most common activity to access online information for 60.2 percent of internet users in Colombia. Overall, 50.8 percent of Colombian online users employed online tools to translate into different languages on a weekly basis, while 48.1 percent of the respondents used image recognition tools on mobile devices and voice assistants.