In 2021, paid print circulation was the main source of revenue for the Portuguese press market, generating over 98 million euros. Digital advertising revenues followed, contributing with almost 58 million euros, much more than the revenue arising from print advertising, 14 million euros. Digital paid circulation was the least relevant source of income, as it generated not even nine million euros.
In total, the Portuguese press market had a value of more than 179 million euros.
Estimated press market value in Portugal in 2021, by revenue source
(in million euros)
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OberCom. (July 22, 2022). Estimated press market value in Portugal in 2021, by revenue source (in million euros) [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/
OberCom. "Estimated press market value in Portugal in 2021, by revenue source (in million euros)." Chart. July 22, 2022. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/
OberCom. (2022). Estimated press market value in Portugal in 2021, by revenue source (in million euros). Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/
OberCom. "Estimated Press Market Value in Portugal in 2021, by Revenue Source (in Million Euros)." Statista, Statista Inc., 22 Jul 2022, https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/
OberCom, Estimated press market value in Portugal in 2021, by revenue source (in million euros) Statista, https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/ (last visited January 04, 2025)
Estimated press market value in Portugal in 2021, by revenue source (in million euros) [Graph], OberCom, July 22, 2022. [Online]. Available: https://www.statista.com/statistics/1386868/portugal-press-market-estimate-by-revenue-source/