RTP's total advertising revenue totaled 21.35 million euros in 2022, which represented a decrease compared to the 21.5 million euros of ad revenue recorded in 2021. In 2022, the advertising invoice value of RTP, the public service broadcasting organization of Portugal, was the highest in case of free-to-air television, reaching 206 million euros. Digital advertising followed, having billed almost 151 million euros. The billing value of newspapers recorded the highest decrease from 2021 to 2022, as it went from over seven million euros to not even six million euros.
Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium
(in million euros)
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Rádio e Televisão de Portugal. (May 16, 2023). Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium (in million euros) [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/
Rádio e Televisão de Portugal. "Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium (in million euros)." Chart. May 16, 2023. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/
Rádio e Televisão de Portugal. (2023). Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium (in million euros). Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/
Rádio e Televisão de Portugal. "Advertising Invoice Value of Rtp in Portugal from 2021 to 2022, by Medium (in Million Euros)." Statista, Statista Inc., 16 May 2023, https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/
Rádio e Televisão de Portugal, Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium (in million euros) Statista, https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/ (last visited November 03, 2024)
Advertising invoice value of RTP in Portugal from 2021 to 2022, by medium (in million euros) [Graph], Rádio e Televisão de Portugal, May 16, 2023. [Online]. Available: https://www.statista.com/statistics/1386654/portugal-rtp-s-advertising-invoice-value/