TV viewers' opinions of TV advertising in the UK 2022

Published by Statista Research Department, Oct 11, 2023
During a 2022 survey fielded in the United Kingdom, 34 percent of responding TV viewers stated that they found TV advertising intrusive and annoying; on the other hand, seven percent said they found the ads interesting and informative.

TV viewers' opinions of TV advertising in the United Kingdom (UK) as of September 2022

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Sources

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Release date

September 2022

Region

United Kingdom

Survey time period

September 2022

Number of respondents

1,027 respondents

Age group

18 years and older

Special properties

among TV viewers

Supplementary notes

The source does not provide information about the survey type or the age of respondents.

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Statistics on " TV advertising in the United Kingdom "

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Overview

5

Major players

5

Marketer insights

7

Consumer insights

8

Spotlight: connected TV

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Topics

Television advertising in the U.S.Advertising in the United StatesAdvertising in North AmericaTelevision in the United StatesAdvertising consumption and perception in the U.S.
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