Time spent with video advertising in the UK 2022-2023

Published by Statista Research Department, May 2, 2024
Both in 2022 and 2023, an average individual spent 17 minutes per day watching video advertising on various platforms (linear TV, online video, and cinema). For persons aged 16 to 34, the figure stood at roughly 10 seconds in both years.

Average per capita daily time spent with video advertising in the United Kingdom in 2022 and 2023 (in minutes)

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Release date

April 2024

Region

United Kingdom

Survey time period

2022 and 2023

Special properties

includes linear TV, online video, and cinema

Supplementary notes

Figures for 2022 were retrieved from an earlier publication.

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Overview

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Major players

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Marketer insights

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Consumer insights

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Spotlight: connected TV

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