During Amazon Prime Day in 2022, dental hygiene products were the most popular beauty and personal care products. Over 109,000 unique users were drawn to electronic toothbrushes, positioning them as the most clicked in this category. The Waterpik water flosser followed suit, capturing over 72,000 clicks, while the Oral B electronic toothbrush trailed behind with more than 60,000 clicks.
Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022
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Number of total product clicks in thousands
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SimilarWeb. (March 22, 2023). Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022 (in 1,000s) [Graph]. In Statista. Retrieved July 28, 2024, from https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/
SimilarWeb. "Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022 (in 1,000s)." Chart. March 22, 2023. Statista. Accessed July 28, 2024. https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/
SimilarWeb. (2023). Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022 (in 1,000s). Statista. Statista Inc.. Accessed: July 28, 2024. https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/
SimilarWeb. "Most Clicked Beauty and Personal Care Products on Amazon.Com during Prime Day in 2022 (in 1,000s)." Statista, Statista Inc., 22 Mar 2023, https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/
SimilarWeb, Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022 (in 1,000s) Statista, https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/ (last visited July 28, 2024)
Most clicked beauty and personal care products on Amazon.com during Prime Day in 2022 (in 1,000s) [Graph], SimilarWeb, March 22, 2023. [Online]. Available: https://www.statista.com/statistics/1386362/amazon-prime-day-most-clicked-beauty-products/