The majority of U.S. adults who took part in a survey from March 2023 faced too many content choices when they tried to select video streaming content, with 45 percent of respondents saying this was a barrier to finding content to watch. Another issue when selecting content to stream was the confusion about where to find specific TV shows or movies.
Barriers when trying to select video content to stream in the United States as of March 2023
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Share of respondents
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LG Ads Solutions. (April 10, 2023). Barriers when trying to select video content to stream in the United States as of March 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/
LG Ads Solutions. "Barriers when trying to select video content to stream in the United States as of March 2023." Chart. April 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/
LG Ads Solutions. (2023). Barriers when trying to select video content to stream in the United States as of March 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/
LG Ads Solutions. "Barriers When Trying to Select Video Content to Stream in The United States as of March 2023." Statista, Statista Inc., 10 Apr 2023, https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/
LG Ads Solutions, Barriers when trying to select video content to stream in the United States as of March 2023 Statista, https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/ (last visited July 22, 2024)
Barriers when trying to select video content to stream in the United States as of March 2023 [Graph], LG Ads Solutions, April 10, 2023. [Online]. Available: https://www.statista.com/statistics/1386255/video-streaming-content-barriers-us/