During a survey conducted among companies in Brazil between August 2021 and April 2022, around 72 percent reported having an account on WhatsApp and/or Telegram. About two years earlier, in 2019, the share stood at 54 percent. Meanwhile, the percentage of companies on Twitter decreased by two percentage points. Within the same period, the share of Brazilian companies paying for online ads rose four percentage points to 40 percent.
Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform
Characteristic
March-August 2019
August 2021-April 2022
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CETIC. (November 4, 2022). Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/
CETIC. "Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform." Chart. November 4, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/
CETIC. (2022). Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/
CETIC. "Percentage of Companies with Social Network Profiles or Accounts in Brazil in 2019 and 2022, by Selected Platform." Statista, Statista Inc., 4 Nov 2022, https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/
CETIC, Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform Statista, https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/ (last visited July 22, 2024)
Percentage of companies with social network profiles or accounts in Brazil in 2019 and 2022, by selected platform [Graph], CETIC, November 4, 2022. [Online]. Available: https://www.statista.com/statistics/1386046/percentage-companies-social-network-profiles-platform-brazil/