Share of companies paying for online ads in Brazil 2019-2023

Percentage of companies paying for online advertisements in Brazil from 2019 to 2023

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Sources

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Release date

May 2024

Region

Brazil

Survey time period

March to August 2019; August 2021 to April 2022; March to December 2023

Number of respondents

4,457*

Special properties

only companies with 10 or more employees

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

* Number of respondents in 2023. In 2021/2022, the sources interviewed 4,064 companies, and in 2019, 7,000 companies.

Data preceding 2023 was retrieved from earlier releases.

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