Most popular items purchased online in Malaysia 2023

Published by
Amanda Siddharta,
Sep 23, 2024
According to a survey conducted in Malaysia in January 2023, more than 68 percent of the respondents said they preferred to shop for fashion items online. This was followed by beauty and personal care products, with more than 52 percent of the respondents said they bought these items online.

Most popular items purchased online among consumers in Malaysia as of January 2023

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Release date

April 2023

Region

Malaysia

Survey time period

January 2023

Number of respondents

1,022 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original survey question: "How often do you shop online?"

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