Over the shown period, the sales of advertising space and time was the leading segment of advertising services in Portugal. In 2019, the the provision value of these services reached almost 904 million euros. The services provided by advertising agencies followed, having registered over 702 million euros in the same year.
All types of advertising services registered a decrease in 2020, which may be due to the effects of the COVID-19 pandemic, as they rose again the following year.
Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service
(in million euros)
Characteristic
Services provided by advertising agencies
Sale of advertising space or time on behalf of third party
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Statistics Portugal. (December 18, 2023). Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service (in million euros) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/
Statistics Portugal. "Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service (in million euros)." Chart. December 18, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/
Statistics Portugal. (2023). Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service (in million euros). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/
Statistics Portugal. "Provision Value of Ad Services to Enterprises in Portugal from 2008 to 2022, by Type of Service (in Million Euros)." Statista, Statista Inc., 18 Dec 2023, https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/
Statistics Portugal, Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service (in million euros) Statista, https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/ (last visited December 30, 2024)
Provision value of ad services to enterprises in Portugal from 2008 to 2022, by type of service (in million euros) [Graph], Statistics Portugal, December 18, 2023. [Online]. Available: https://www.statista.com/statistics/1385571/portugal-ad-service-provision-to-enterprises-by-type/
