In 2023, the Apple App Store reported rejecting 1.76 million mobile apps submitted by developers. Approximately 1.1 million of the submitted apps were not approved to be hosted on the Apple App Store due to performance violations. Additionally, over 420 thousand apps were rejected due to legal issues.
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Everything on "App Store Optimization" in one document: edited and divided into chapters, including detailed references.
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Overview
Apple App Store metrics
Performance
iOS app publishers and developers
Software development kits (SDKs)
Data collection
App Store content removal
Spotlight: App Store Optimization (ASO)
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
