A February 2023 survey in the United Kingdom (UK) found that around 30 percent of respondents felt more wary of what they were reading when they knew the website was tracking their personal information. Another 22 percent said they felt more nervous, while over nine percent felt happier knowing their data was being tracked.
User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023
The original question was phrased by the source as follows: "If you know a website or app is tracking your personal data, how do you feel compared to a website or app that doesn't track your data? (Tick all that apply)"
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Nano Interactive. (April 28, 2023). User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/
Nano Interactive. "User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023." Chart. April 28, 2023. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/
Nano Interactive. (2023). User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/
Nano Interactive. "User Attitudes toward Personal Information Tracking in The United Kingdom (Uk) as of February 2023." Statista, Statista Inc., 28 Apr 2023, https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/
Nano Interactive, User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023 Statista, https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/ (last visited November 18, 2024)
User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023 [Graph], Nano Interactive, April 28, 2023. [Online]. Available: https://www.statista.com/statistics/1385066/uk-personal-data-tracking-attitudes/