Mobile advertising attracted 754 million euros in advertising spending in Ireland in 2022, having growing roughly 13 percent of the value of 667 million recported a year earlier. Mobile accounted for approximately 79 percent of digital ad spend, which stood at 958 million euros in Ireland in 2023.
Mobile advertising spending in Ireland from 2021 to 2023
(in million euros)
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Spending in million euros
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IAB Ireland. (May 2, 2024). Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. "Mobile advertising spending in Ireland from 2021 to 2023 (in million euros)." Chart. May 2, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. (2024). Mobile advertising spending in Ireland from 2021 to 2023 (in million euros). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. "Mobile Advertising Spending in Ireland from 2021 to 2023 (in Million Euros)." Statista, Statista Inc., 2 May 2024, https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland, Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) Statista, https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/ (last visited July 22, 2024)
Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) [Graph], IAB Ireland, May 2, 2024. [Online]. Available: https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/