Mobile advertising attracted 754 million euros in advertising spending in Ireland in 2022, having growing roughly 13 percent of the value of 667 million recported a year earlier. Mobile accounted for approximately 79 percent of digital ad spend, which stood at 958 million euros in Ireland in 2023.
Mobile advertising spending in Ireland from 2021 to 2023
(in million euros)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Ireland. (May 2, 2024). Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. "Mobile advertising spending in Ireland from 2021 to 2023 (in million euros)." Chart. May 2, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. (2024). Mobile advertising spending in Ireland from 2021 to 2023 (in million euros). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland. "Mobile Advertising Spending in Ireland from 2021 to 2023 (in Million Euros)." Statista, Statista Inc., 2 May 2024, https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
IAB Ireland, Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) Statista, https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/ (last visited December 04, 2024)
Mobile advertising spending in Ireland from 2021 to 2023 (in million euros) [Graph], IAB Ireland, May 2, 2024. [Online]. Available: https://www.statista.com/statistics/1384353/mobile-ad-spending-ireland/
