A survey carried out in France in 2022 showed that Gen Z consumers were the most interested in shopping on the metaverse, with 66 percent of them willing to purchase on the virtual environment. In turn, only 32 percent of Baby Boomers had the same opinion. In France, shopping on the metaverse appealed to 58 percent of Millennials.
Share of consumers interested in shopping on the metaverse in France in 2022, by generation
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Share of respondents
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GetApp. (January 23, 2023). Share of consumers interested in shopping on the metaverse in France in 2022, by generation [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/
GetApp. "Share of consumers interested in shopping on the metaverse in France in 2022, by generation." Chart. January 23, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/
GetApp. (2023). Share of consumers interested in shopping on the metaverse in France in 2022, by generation. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/
GetApp. "Share of Consumers Interested in Shopping on The Metaverse in France in 2022, by Generation." Statista, Statista Inc., 23 Jan 2023, https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/
GetApp, Share of consumers interested in shopping on the metaverse in France in 2022, by generation Statista, https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/ (last visited August 25, 2024)
Share of consumers interested in shopping on the metaverse in France in 2022, by generation [Graph], GetApp, January 23, 2023. [Online]. Available: https://www.statista.com/statistics/1384318/interest-in-shopping-on-the-metaverse-france-by-generation/