Views on data privacy when shopping online Indonesia 2023

Published by Hanadian Nurhayati-Wolff, Aug 1, 2024
A 2023 survey conducted on online shopping in Indonesia found that around 43.17 percent of respondents were open to sharing basic information about themselves to ensure a seamless delivery process. Meanwhile, about 37.27 percent of participants were willing to share information for personalization purposes.

Most common perceptions on data privacy when shopping online in Indonesia as of January 2023

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Release date

April 2023

Region

Indonesia

Survey time period

January 2023

Number of respondents

1,434 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original survey question: "Which statement below most closely reflects your thoughts on sharing your personal information when shopping online?"

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Statistics on " E-commerce in Indonesia "

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Overview

5

Key indicators

4

E-commerce users

4

Leading platforms

7

Payment methods

6

Logistics

5

Shopping behavior

7

Further related statistics

8

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Topics

E-commerce in IndonesiaInternet usage in IndonesiaConsumer shopping behavior in IndonesiaRetail trade in IndonesiaSocial commerce in Indonesia
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