A February 2023 survey in the United Kingdom (UK) found that nearly 14 percent of the respondents used incognito mode daily while browsing online. Another 10.68 percent stated using it once a week. Meanwhile, more than 25 percent said they had never used private browsing, and another 17.22 percent said they had never heard of it.
Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group
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Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group
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The original question was phrased by the source as follows:"How often, if at all, do you use the following methods (private browsing or incognito mode) to protect your private / personal information online?"
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Nano Interactive. (April 28, 2023). Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group [Graph]. In Statista. Retrieved April 08, 2025, from https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/
Nano Interactive. "Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group." Chart. April 28, 2023. Statista. Accessed April 08, 2025. https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/
Nano Interactive. (2023). Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group. Statista. Statista Inc.. Accessed: April 08, 2025. https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/
Nano Interactive. "Frequency of Private Browsing or Incognito Mode Usage in The United Kingdom (Uk) as of February 2023, by Age Group." Statista, Statista Inc., 28 Apr 2023, https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/
Nano Interactive, Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group Statista, https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/ (last visited April 08, 2025)
Frequency of private browsing or incognito mode usage in the United Kingdom (UK) as of February 2023, by age group [Graph], Nano Interactive, April 28, 2023. [Online]. Available: https://www.statista.com/statistics/1383958/uk-frequency-private-browsing-by-age/
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