The quality of a company's customer support service was important in purchase decision making in Japan, as revealed in a survey conducted in May 2022. More than 72 percent of respondents stated that they valued a high degree of care in a company's customer support when pondering about product or service choices. Only around nine percent stated that they did not consider the quality of customer services an important aspect in purchase decisions.
Importance of the quality of customer support in making purchase decision in Japan as of May 2022
*Respondents who have contacted a company or written a review about a product or service.
Original question: "When choosing products or services, how important to you is the quality of a company's customer support (consultation via telephone, mail, chat, etc.)?"
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Mobilus Corporation. (September 30, 2022). Importance of the quality of customer support in making purchase decision in Japan as of May 2022 [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/
Mobilus Corporation. "Importance of the quality of customer support in making purchase decision in Japan as of May 2022." Chart. September 30, 2022. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/
Mobilus Corporation. (2022). Importance of the quality of customer support in making purchase decision in Japan as of May 2022. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/
Mobilus Corporation. "Importance of The Quality of Customer Support in Making Purchase Decision in Japan as of May 2022." Statista, Statista Inc., 30 Sep 2022, https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/
Mobilus Corporation, Importance of the quality of customer support in making purchase decision in Japan as of May 2022 Statista, https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/ (last visited January 02, 2025)
Importance of the quality of customer support in making purchase decision in Japan as of May 2022 [Graph], Mobilus Corporation, September 30, 2022. [Online]. Available: https://www.statista.com/statistics/1383685/japan-importance-customer-support-quality-purchase-decisions/