In 2024, Microsoft was the world's most valuable business-to-business (B2B) brand. The technology company had a brand value of over 220 billion U.S. dollars. The power utility company, State Grid Corporation of China, ranked second, with a brand value of approximately 71 billion dollars.
Most valuable business-to-business (B2B) brands worldwide in 2024
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Brand Finance. (April 4, 2024). Most valuable business-to-business (B2B) brands worldwide in 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/
Brand Finance. "Most valuable business-to-business (B2B) brands worldwide in 2024 (in billion U.S. dollars)." Chart. April 4, 2024. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/
Brand Finance. (2024). Most valuable business-to-business (B2B) brands worldwide in 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/
Brand Finance. "Most Valuable Business-to-business (B2b) Brands Worldwide in 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 4 Apr 2024, https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/
Brand Finance, Most valuable business-to-business (B2B) brands worldwide in 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/ (last visited November 03, 2024)
Most valuable business-to-business (B2B) brands worldwide in 2024 (in billion U.S. dollars) [Graph], Brand Finance, April 4, 2024. [Online]. Available: https://www.statista.com/statistics/1383678/brand-value-most-valuable-b2b-brands/
