During a September 2022 survey conducted in the United States, slightly more than 60 percent of the respondents stated that the chance to win a cash prize motivated them to participate in a brand’s incentivized engagement. The chance to win products from the brand came second with 46 percent. Coupon code or discount followed, with 40 percent mentioning it would motivate them to participate in marketing campaigns, such as contests and sweepstakes.
Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022
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ebbo. (February 1, 2023). Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/
ebbo. "Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022." Chart. February 1, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/
ebbo. (2023). Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/
ebbo. "Leading Prizes/Rewards That Motivate Customers to Participate The Most in a Brand’s Incentivized Engagement in The United States as of September 2022." Statista, Statista Inc., 1 Feb 2023, https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/
ebbo, Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022 Statista, https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/ (last visited October 02, 2024)
Leading prizes/rewards that motivate customers to participate the most in a brand’s incentivized engagement in the United States as of September 2022 [Graph], ebbo, February 1, 2023. [Online]. Available: https://www.statista.com/statistics/1383491/top-prizes-motivate-customers-participate-brand-incentivized-engagement-us/